Milo® Breakfast Movement addresses the alarming fact that 80% of energy reserves are lost during sleep
Putrajaya, May 29, 2016: Milo® Malaysia Breakfast Day culminated in Putrajaya with a grand finale, following its mission to drive the importance of breakfast as an essential source of energy to "Own the Day" in seven states across Malaysia. The buzzing crowd was treated to wholesome breakfast and fun, educational activities, including consultations with nutritionists, after the much loved Milo® Breakfast 3km Family Fun Run and 5km Individual Run and not forgetting the energizing Zumba sessions.
Alois Hofbauer, Region Head of Nestlé Malaysia, Singapore and Brunei said, "Last year we reached out to an estimated 3.2 million school children. This year, we have extended our reach to more Malaysians across seven locations to spread the breakfast message. We have received overwhelming response from the participants and we hope that this will inspire them to rethink and instill the breakfast habit from now on."
